Taylor Water Technologies Launches New Website to Enhance Water Care Experience for Homeowners and Professionals

San Diego, CA – July 29, 2025 – Taylor Water Technologies, a brand trusted for nearly a century in pool, spa, aquarium and industrial water testing, announced the launch of its redesigned website. The new site aims to extend Taylor's mission of trust, precision, and simplicity into a more intuitive and functional online experience for homeowners and water care professionals alike.

"We redesigned the Taylor website with ease of use in mind," said Brad Parker, Vice President of Marketing at Fluidra North America. "Our new site is easy to navigate and puts valuable educational resources front and center—making it simple for users to find what they need."

The new and improved site reflects Taylor's ongoing commitment to making water care more accessible and effective. Enhanced search capabilities, an efficient checkout process, and an easy-to-navigate interface makes finding and ordering products straightforward and hassle-free. The site's mobile—compatible design adapts perfectly to any screen, so you can browse products and resources on your phone or tablet—poolside, on a service call or wherever you are—and enjoy the same intuitive experience you get on a desktop.

Additionally, visitors to the website can now take advantage of Taylor's wide range of new educational tools including how-to videos for common water-testing tasks and expert blog posts covering everything from basic chemistry to advanced troubleshooting.

Discover how the Taylor website provides users with the resources to take control of water quality with confidence: taylortechnologies.com.


About Fluidra

Fluidra is a publicly listed company focused on developing innovative products, services and IoT solutions for the residential and commercial pool markets, globally. The company operates in over 45 countries and owns a portfolio of some of the industry’s most recognized and trusted brands, including Jandy®, Polaris®, CMP®, Taylor®, S.R.Smith® and Zodiac®. To learn more about Fluidra, visit fluidrausa.com or call 800-822-7933.


Media contact:
Alana Fletcher
afletcher@fluidra.com
760-390-9603